First production run · ships soon

Help! Or all good.

A stopped car is a question every passing driver answers on their own. RoadAlert answers it for them — one retroreflective sign, suction-mounted to the outside of your car. No battery. No app. No standing in traffic.

Zero batteries
Readable 500 ft out
Weighted — won't flap
Help! RoadAlert™ · roadalertsign.com
All Good RoadAlert™ · roadalertsign.com
Tap sign  
500 FT readable in headlights0 batteries needed2 messages, one signglass or body panelweighted — won't flapmounts outside the carstays put at highway speedengineering-grade retroreflective 500 FT readable in headlights0 batteries needed2 messages, one signglass or body panelweighted — won't flapmounts outside the carstays put at highway speedengineering-grade retroreflective
01The shoulder

Stopped is the dangerous part.

Hazard lights say something's wrong. They never say what — or whether a stranger needs to pull into live traffic to find out.

Flares burn out. Triangles mean walking the shoulder to place them. Waving your arms means standing exactly where you shouldn't.

RoadAlert puts the message on the outside of your car — so you can lock the doors and stay in the one place that's protecting you.

~300
pedestrians killed each year near disabled vehicles on U.S. roadsides (NHTSA). The shoulder is not a safe place to stand.
02Real nights

The night you'll need it.

Three situations, one sign in the glove box. Step out, mount it in seconds, get back inside.

11:47 PM · I-95 North
Help!

Flat tire on an interstate

Blowout in the right lane. You make it to the shoulder. Sign goes on the rear panel in seconds — orange face out, weighted bottom edge holding it flat — then you get back in and call roadside.

2:12 AM · Route 9
Help!

Ran out of fuel

The gauge lied. You coast to a stop on a dark two-lane. Snap the sign to the door panel, orange face out. It doesn't flutter. A patrol car spots it and stops within eight minutes.

6:45 PM · Exit ramp
All Good

Pulled over, taking a call

You need five quiet minutes off the road. Yellow face on the glass — waves every good Samaritan safely past. No one risks the shoulder. You finish the call and drive.

03Two answers

One sign tells the whole story.

Every other roadside signal has exactly one message. This one has the message you don't see coming — the one that keeps a good Samaritan from stopping when you don't need them to.

Orange face out
Help!

Breakdown, flat, out of fuel, medical. Tells drivers and highway patrol you need assistance — mounted outside so it's impossible to miss.

Yellow face out
All Good

Taking a call, resting, waiting on someone. Waves traffic and would-be helpers safely past, so nobody risks the shoulder for nothing.

04Three moves

Flip. Mount. Get back inside.

01

Flip to your message

Decide what's true — HELP! or ALL GOOD — and turn that face out. One sign, both situations, forever.

02

Mount it outside

Suction cups grip glass or any painted body panel in seconds. The weighted bottom edge holds the sign flat — no flapping, no spinning, even at speed.

03

Get back inside. Stay seen.

Retroreflective faces throw headlights back 500+ feet. You're visible and safe. Everyone else knows exactly what to do.

05Against what's in your trunk

What it beats.

RoadAlertFlaresTrianglesHazards only
Says what you needTwo messagesNoNoNo
Minimal time outsideMount & back inWalk the shoulderWalk the shoulderYes
Works without powerYesBurns onceYesDrains battery
Won't flap or blow offWeighted + suctionGround-placedGround-placedN/A
ReusableForever15-30 minYesYes
06Build sheet

The spec.

Faces
Help! / All GoodFluorescent orange & yellow — black signage lettering
Size
15.75 x 10 in40 x 25.5 cm — reads at speed, folds to a glovebox
Reflectivity
500+ ftEngineering-grade retroreflective sheeting
Mount
Suction cups · exteriorGrips glass or painted body panels
Stability
Weighted bottom edgeNo flapping at highway speed
Power
None. Ever.Passive reflection — nothing to charge
Carry
Folds flatStores in its pouch in a glovebox
Fits
Any vehicleCars, trucks, SUVs, vans, RVs
07Launch pricing

Founding member pricing.

First-run units are priced for early adopters who get it before anyone else has to explain it to them.

Free shipping on first-run orders. Limited quantity — founding member price won't last.

Buy Now — $24 →
First run · limited qty
$24
Retail: $34
Free shipping on first-run orders.
  • RoadAlert sign (retroreflective, both faces)
  • Suction cup mount set (exterior-rated)
  • Weighted bottom bar — pre-installed
  • Flat-fold carry pouch
First-run units claimed73%
08Straight answers

Questions.

Can drivers actually read it at night?

That's the entire design brief. Engineering-grade retroreflective sheeting throws a car's headlight beam straight back toward the driver — visible from around 500 feet, well past normal stopping distance at highway speeds.

Won't it blow around at highway speed?

No. The integrated ballast weight along the bottom edge keeps the sign flat and still. Combined with the suction cup mount, it stays put at highway speed.

What surfaces will the suction cups stick to?

Glass and any smooth painted body panel — door, trunk lid, quarter panel, hatch. Won't work on textured plastic trim, fabric, or matte wraps.

Why would I ever flip it to ALL GOOD?

Because a stopped car with no message invites well-meaning strangers to pull onto a live shoulder. ALL GOOD waves them past safely — protecting them as much as it reassures them about you.

When can I buy one?

First production run is in final stages. Drop your email below and you'll get exactly one message the day it's available — plus the founding price locked in.

Launch list

Be seen. Be safe. Be ready.

One sign in the glovebox for the one night you need it.

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2026 RoadAlert · Be seen. Be safe. Be ready.